PROSPECTING GUIDE / 16For those who deliver posts every month

How to create a post for a client: written and laid out, in minutes.

How to create a post for a client in minutes: type in the topic, choose the goal, and 1 to 10 slides. Studio writes the whole carousel and builds the artwork, with the client's name, logo, and @ in the footer — or with no signature at all. Downloading a single slide or the ZIP doesn't use credits.

Find my next clients Start with Google See where to start

Search by niche and region. Publicly available contacts.
Check the features and credits in each plan.

The contact opens a door.
The context gives you a reason to talk.

Inside your radarDEMO

Doceria Flor de Açúcar

Ribeirão Preto · fictitious example

SIGNAL TO INVESTIGATEProduct with no ordering information

The profile shows photos of the product, and no post explains lead time, minimum order, or how to order.

The service that fits this conversation

A carousel about orders and a calendar of holiday dates.

See an outreach message

Illustrative example · fictional businesses. In your search, review the signals found in the sources.

01 / FIND A GOOD REASON

Those who need posts usually show it on their own profile.

Search for the type of business you serve and look at their public content. What's missing there is usually exactly the first deliverable of your contract.

Food

⌕ Bakeries and pastry shops in Ribeirão Preto

What to look for

The profile shows the product, but no content explains ordering or lead time.

What to offer

A carousel about orders and a calendar of holiday dates.

Health and beauty

⌕ Physical therapy clinics in Maceió

What to look for

The content is technical and doesn't answer the questions of people looking for the service.

What to offer

Educational carousel content, in patient-friendly language.

Local services

⌕ Language schools in Londrina

What to look for

The posts are one-offs, with no thread that repeats throughout the month.

What to offer

Monthly planning with formats set by week.

Search suggestions. The digital signal guides the outreach; the conversation confirms the need and the priority.

02 / GIVE THE CONVERSATION CONTEXT

Your portfolio shows
what you do.
The outreach shows
why it matters.

Bring a sample, not a pitch deck. A carousel made for that specific business explains your work better than any portfolio.

Note+Offer+Question

FIRST MESSAGEIllustrative example

Hi, folks at Flor de Açúcar! I found you searching for bakeries in Ribeirão Preto, and I put together a sample carousel with your branding, about party orders. Can I send it over for you to see? I create content for local businesses.

Adapt it to what you've checked
and to the way you work.

03 / TURN IT INTO A ROUTINE

From research to the next step.
All in the same Radar.

You choose the offer. Verso Radar gathers the research, helps you prepare the outreach, and organizes follow-up in the CRM.

Choose the topic

Type in the theme, the post's goal, and how many slides the carousel will have.

Review the text

The AI writes the whole carousel, and you adjust the title, text, and order before approving it.

Dress it in the client's brand

The name, logo, color, and @ in the footer can be the client's, yours, or none at all.

Take it for approval

Download the single slide or the carousel as a ZIP and send it for the client to approve.

Google Maps→Website and Instagram→AI outreach→CRM

Content production / in practice

How to create posts for clients without repeating the same formula

Anyone who delivers monthly content faces two problems at once: the topic and the artwork. Separating the two steps helps. Set the goal for each post first, and only then choose the format. With the topic in place, production becomes routine, leaving time for the one thing only you can do: the client's strategy.

Set the goal before the format: inform, showcase a service, invite.
Save each client's brand so you don't redo the visuals every time.
Review the generated text: you're the one who knows the client.

Content production / in practice

How to find clients who need content

The same routine that produces the post helps you find who's going to hire you for it. Businesses with a stalled profile, an incomplete bio, or content with no path to a sale are candidates for a conversation. Bring a sample of what you'd do for that specific business, instead of a generic portfolio.

Put together a sample carousel with the prospect's brand.
Show what changes on their profile, not what you've already done for others.
Confirm what the business needs in the conversation before proposing the plan.

Illustrative outreach example

Hi, folks at Doceria Exemplo! I found you searching for bakeries in the area, and I put together a sample carousel with your branding, about party orders. Can I send it over for you to see? I create content for local businesses.

04 / BEFORE YOU START

Questions from people who
want to move from research
to the conversation.

Do I need to pay extra for Studio?

No. Verso Social Media comes included in the plan, with the credits you already have. There's no add-on.

Can it come out without my brand, with the client's instead?

Yes. The name, logo, site, and @ in the footer can be yours, the client's, or none at all. Color and style match automatically.

Can I edit it after the AI writes it?

Yes. The title, text, color, photo, and slide order are yours to change until you download it.

How does the post come out?

A single slide or the whole carousel as a ZIP, ready to post on the profile or send to the client for approval. Downloading doesn't use additional credits.

YOUR WORK DESERVES TO BE FOUND

Make your first carousel now

Choose your plan, type in a topic, and build the carousel with the brand identity.

Create my account Start with Google See the plans

How to create a post for a client: written and laid out, in minutes.

Doceria Flor de Açúcar

Those who need posts usually show it on their own profile.

Food

Health and beauty

Local services

Your portfolio showswhat you do.The outreach showswhy it matters.

From research to the next step.All in the same Radar.

Choose the topic

Review the text

Dress it in the client's brand

Take it for approval

How to create posts for clients without repeating the same formula

How to find clients who need content

Questions from people whowant to move from researchto the conversation.

Make your first carousel now

Continue your prospecting

Post ideas for clients

Tools for social media managers

Prospecting for social media managers

Your next servicehas a path too.

Your portfolio shows
what you do.
The outreach shows
why it matters.

From research to the next step.
All in the same Radar.

Questions from people who
want to move from research
to the conversation.

Your next service
has a path too.