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verso radar.PROSPECTING WITH CONTEXT
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PROSPECTING GUIDE / 13To find profiles by niche and size

How to find Instagram profiles by niche, without relying on Explore.

The app's search shows you who's famous, not who's your size. See how to find Instagram profiles by niche and follower range: you tell us the type of business you serve and get a list of real profiles, with posting frequency, what's missing from the bio, and any open contact info.

Find my next clients Start with GoogleSee where to start

Search by niche and region. Publicly available contacts.
Check the features and credits in each plan.

The contact opens a door.
The context gives you a reason to talk.

Inside your radarDEMO

Pet Alameda

Curitiba · fictional example

SIGNAL TO INVESTIGATEBio with no service information

The account posts regularly, but the bio doesn't say what services it offers or how to book.

The service that fits this conversation

Profile organization and service content.

See an outreach message

Illustrative example · fictional businesses. In your search, review the signals found in the sources.

01 / FIND A GOOD REASON

The right filter is worth more than a big list.

Combine business type, follower range and region. The result is a list of profiles your size, with what's public about each one.

01

Pets and care

⌕ Pet shops with 1k to 10k followers

What to look for

Active account, but no service or booking information in the bio.

What to offer

Profile organization and service content.

02

Beauty

⌕ Barbershops that posted in the last 15 days

What to look for

The profile posts frequently and relies on DM to book appointments.

What to offer

Booking path and recurring content.

03

Fitness

⌕ Gyms with no link in the bio

What to look for

No contact information or website appears in the account's bio.

What to offer

Bio structure, link and lead-generation content.

Search suggestions. The digital signal guides the outreach; the conversation confirms the need and the priority.

02 / GIVE THE CONVERSATION CONTEXT

Your portfolio shows
what you do.
The outreach shows
why it matters.

Choose who to reach out to based on what the profile shows today, not on follower count. The message comes from the signal, not from the account's size.

Note+Offer+Question
FIRST MESSAGEIllustrative example
Hi, Pet Alameda team! I found you while searching for pet shops in Curitiba. The profile is active, but I couldn't find what services you offer in the bio. I work as a social media manager and wanted to show you how to make that clear right at the top of the profile.

Adapt it to what you've checked
and to the way you work.

03 / TURN IT INTO A ROUTINE

From research to the next step.
All in the same Radar.

You choose the offer. Verso Radar gathers the research, helps you prepare the outreach, and organizes follow-up in the CRM.

01

Define the business type

Choose the type of business you serve, the way it describes itself on its own profile.

02

Choose the follower range

Narrow down to the account size that matches your service and the budget it usually requires.

03

Review the list

Check posting frequency, bio and contact info for each profile before deciding who goes into the queue.

04

Save what's for later

Leave profiles that aren't at the right moment yet on your radar, and come back when something changes.

Google Maps→Website and Instagram→AI outreach→CRM
Profile search / in practice

How to find Instagram profiles by niche when the app's search doesn't cut it

Instagram's search is built for people looking for a specific account or trending content. For prospecting, what matters is the opposite: businesses your size, in your region, that you don't know yet. A filter by business type and follower range returns exactly that list, sorted and with a history of what you've already seen.

  • Business type and follower range replace scrolling through Explore.
  • The list remembers what's already shown up, so it doesn't repeat it as new.
  • A repeated profile doesn't generate a new lead charge.
Profile search / in practice

How to choose the right follower range

Very small accounts usually don't have a budget; very large accounts usually already have a team. The sweet spot between your service and a possible client is almost always in the middle, and it varies by niche and by region. Test two ranges before settling on your filter.

  • Compare two ranges in the same business type and see which responds more.
  • Factor in the region: local niches have smaller accounts.
  • Followers don't indicate revenue or intent to hire.

04 / BEFORE YOU START

Questions from people who
want to move from research
to the conversation.

Can I filter by city?

You can, when the profile says where it's located. For a tight regional filter, Google Maps search is more precise — and both live in the same dashboard, with the same lead list.

Where does the data come from?

From what the profile itself shows publicly: followers, posts, bio and link. No private accounts, nothing you wouldn't see by opening the app.

Does a repeated profile use up credit again?

No. A profile that has already shown up in one of your searches comes back with no new credit charge for the lead. You never pay twice for the same contact.

How many profiles come up per search?

The amount depends on the plan you choose. Check the plans table for per-search limits and included credits.

YOUR WORK DESERVES TO BE FOUND

Build your profile list now

Choose the niche and follower range to find profiles in the region you serve.

Create my account Start with GoogleSee the plans

Continue your prospecting

Find profiles by niche

How to filter business type, size and region without scrolling through Explore.

Learn more →

Instagram prospecting

What to do after your profile list is ready.

Learn more →

Where to find clients

Prospecting sources for people who sell digital presence.

Learn more →

OTHER WAYS TO SELL WHAT YOU DO

Your next service
has a path too.

Marketing agenciesService providersWebsite creationConsultants and B2B salesAccountingPaid trafficProspect on InstagramCheck a profile before reaching outBuild a social media proposalCreate posts for clientsStart out as a social media managerRepresentatives and distributorsSolar energyVisual communications and print shopsProspecting on Google MapsSocial mediaGraphic designVideo editingLocal SEOAutomation and AINewly opened businessesProspecting on WhatsAppBusiness listB2B prospectingInsurance brokersReal estate agenciesCorporate lawConstruction and renovationOccupational healthPhotographersCopywritersFreelance devPress relations